Seemingly innocent, this concept calls out to us from customer reviews and forums and our best friend’s aunt’s neighbor who also really needed a bed really badly. It’s from moments of raw desperation, such as this, that the seductive siren song of “Buy It For Life” begins to permeate our brains. When one is in the mode of obsessing over one’s requirement for a soft spot to sleep on, one can become like a ferocious beast of a greyhound tearing through internet reviews in search of THE BEST BED ever made, invented, and sold on this green earth. Frugalwoods and I had just bought our first home (which is now our rental property in Cambridge, MA) and we moved in with the approximately eight pieces of furniture to our names. When we need something, we have a tendency to become mono-focused and, dare I say, desperate. Instead of the quippy “Buy It For Life,” I propose the equivocation, “Maybe Buy It For Life, But Not Immediately.” Good, huh? Bear with me, I swear I’m going somewhere with this. What I propose is a slight modification to this catchy phrase. Our cheap Amazon mattress still going strong My first objection to Buy It For Life: it encourages you to overspend on high-end products when you can get ‘good enough’ products at vastly cheaper prices. Methinks BIFL might be good in some instances but not all. As a devoted non-shopper, I like this concept in theory, but I also have a sneaking suspicion that I’m catching the oh-so-elusive scent of a falsely frugal rat. ![]() The idea behind this proclamation is that you should buy expensive, high quality products for everything you need–from hair dryers to frying pans to bookshelves–and then never buy that item again. There’s an expensive, pseudo-frugal trend floating around out there referred to as “Buy It For Life” (BIFL).
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